A lot of property consultancies in Dubai start off with a lot of ambition only to burn out amid the intense competition. The high turnover rate of consultants is not just due to the competition, it is often due to the systems, support, and training they receive are outdated and restricting their growth.
The most common problems are noted to be
One-size-fits-all type of training that does not make sure that agents absorb specific skills that reflect modern buyer behaviour.
Gatekeeping culture of certain companies provides agents with low quality leads, low to no mentorship and low effort to help the consultants succeed.
Outdated or non-efficient tools, manual / time consuming processes and poor CRM usage.
Lack of collaboration, transparency and access to what the top performers of the market are practicing.
Pressuring only for sales closure not for long-term development.
In the current Dubai real estate market, a lot of international investors and even locals who are busy with their lives buy property online. Even if it is not completely online, a lot of viewing, negotiations as well as most of the other aspects of their transactions are done online. Depending on cold calls and open houses with the basic online presence would minimize success rates for agents by a large scale. Most of the agencies that lead the market prioritise on acquiring the latest tools and also collaborating with developers and service providers to build recurring business and a stress free process to their clients.
How do your consultancy support you to reach the top of Dubai’s property market?
Providing the agent with modern tools & platforms to maximise their efforts. The efficiency generated by these becomes very important to track leads, have more transparency and convert leads smarter.
Open office / culture allows agents to learn from one another, share market insights and work in synergy. This motivated agents who may fall behind in typical situations or boost the potential of well-performing professionals.
Mentorship and training helps agents to find specific market updates, skills and other opportunities that will help every agent in areas which they lack.
Constant and strong networking with industry service providers and developers offers exclusive deals, inventory and priority access to benefit client transactions.
Targets and pressure are better handled in a collaborative environment where everyone can support and receive support from each other.
In this way, adopting newer methods to run a property consultancy can help agents to develop themselves and close more deals in a shorter time. Adopting a culture that nurtures property consultants is one of the main driving factors for leading real estate consultancies to reign over the rest of the market. If you are an agent who is looking for a consultancy where you can take your career to the next level, drop by our offices at Dubai Hills Business Park. Make the best out of a growing market by working with an international group dealing with UHNWIs and a supporting supporting team to evolve your real estate experience.