Obstacles Tackled By HR in Dubai's Real Estate Sector

OBSTACLES TACKLED BY HR IN DUBAI'S REAL ESTATE SECTOR

Written by: (Pavara Malinga)

24, June 2025

The Real Estate market in Dubai is highly competitive and constantly evolving. While client-consultant relationships are increasingly complicated and demanding, so too are the relationships between consultants and their companies. As Dubai continues its push towards global superiority across multiple industries-including real estate-the government frequently updates and introduces new regulations.

Holding the company-employee relationship together, Human Resources departments in general keep the entire process intact making sure that the company, employee and regulatory requirements are consistently met and up to date. Navigating the challenges of such a dynamic industry, Human Resources professionals in Dubai face many hurdles that are unique to Dubai and this region as it is a highly competitive environment.

Let’s discuss some of the main challenges that the Human Resources departments in the Dubai real estate industry handle.

Attracting and Retaining Talent

With a growing population of expatriates moving to Dubai for work and investment opportunities, competition is fierce. While attracting talent is difficult due to the volume of applicants in the market, retaining employees can equally become hard. Companies compete to offer better compensation and benefits packages, making employee retention a major concern.

Embracing Technology

As a global innovation hub, Dubai’s real estate companies depend on new technology to stay ahead of the competition of the market. The Human Resources department, similar to the other departments, embraces modern technology to recruit, assess and carry on many other operations. Staying updated on the latest technological advancements allows Human Resources teams to improve efficiency and gain a competitive edge, benefiting both employers and employees.

Managing Cultural Diversity

Dubai being a multicultural city attracts residents from all over the world. While this offers access to a broader talent pool, managing cultural diversity is important.

Although Islamic culture forms the foundation of the region's social norms, Human Resources must also recognize and respect diverse cultural backgrounds to avoid misunderstandings and promote harmony. By fostering cultural awareness, Human Resources teams can help employees feel seen and valued. Strengthening Team cohesion and overall performance.

Compliance with Regulations

Given that the real estate industry involves the transfer of global assets and finances, it is heavily regulated. Ensuring that employees are aware of and trained on the latest legal and regulatory updates is critical.

Failure to do so can result in heavy fines, loss of licensing, or even criminal charges. It is the HUman Resources department’s responsibility to implement proper compliance training to protect both the company and its employees.

In such a competitive and regulated market, the Human Resources professional plays a pivotal role in supporting sustainable business operations. By staying informed, embracing innovation, and cultivating a culturally inclusive workplace, Human Resources departments in Dubai’s real estate industry can help their companies thrive in a fast-paced environment. Even though Dubai’s property market is highly competitive, Anarock Middle East’s HR department makes sure to offer our employees the best in the market so that the consultants can operate with a peace of mind and enthusiasm. If you are a real estate consultant looking to step up your career? Contact us to know more about what you will get at Anarock Middle East.

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